Results

Case Studies are only available during discovery calls and interviews.
For general insights and publicly available learnings, please follow my blog “Insights & Actuallies”.

B2B | B2C
Artificial Intelligence | eCommerce

Webby-Nominated GenAI: Creating AI Experiences that Drive Engagement.

B2C
eCommerce | Affiliate Marketing

ML-Powered Personalization: Increasing retention, engagement, and CLTV for an Affiliate Marketplace.

B2B | B2C
eCommerce

The GTM Playbook: Repeatable Frameworks for Driving Adoption of Hardware and Software Products.

B2C
Marketplace | Hospitality

Fractional Growth Strategy: Scaling from a single machine rental company to a multi-location, award-winning Adventure Outfitter. 

B2C | B2B2C
eCommerce | Affiliate Marketing

NPS Lift: Architecting Habit-Forming Products by Synthesizing Data, Design, and Feedback.

B2B | B2C
eCommerce | Hybrid

Getting Creative with Data: Leveraging Small Data & PLG to Achieve Global Scale

B2B | B2C
EdTech | Entertainment

From Napkin Sketch to PBS: Building an Education Platform for kids.

B2B | B2C
Artificial Intelligence | eCommerce | Hybrid

AI Product Marketing: Simplifying GenAI & AI-on-Edge Complexity to Increase Sales and Adoption.

B2C
CMS | Marketplace Platforms

Designing for Scale: From POC to Platform, Designing Product Foundations that Sustain Growth.

B2B | B2C

Quick-Turn Fractional Value: Designing and Developing GenAI POCs and MVPs to Establish Value.

B2C
eCommerce | Marketplace

Performance-Driven Design: Integrating CRO and Performance Data to Accelerate Design and PLG.

B2B | B2B2C
Adventure Tech | Travel | Destination Marketing

GTM for 0-1 Adventure Tech: Launching a First-of-its-Kind Mapping Platform Adopted by Major Outdoor Brands and Events.

B2C
Content Marketing

Content is King: A collection of short stories about rescuing failing brands with simple, repeatable content strategies.

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