About Brian
A Principal Product Strategist specializing in turning ambitious, early-stage ideas into market-ready, scalable products
My expertise is in navigating the ambiguity inherent in launching new ventures and product lines – digital, physical, and hybrid alike.
For over two decades, my focus has been on driving 0-1 adoption, growth, and small-to-scale acceleration. This includes defining the product and market strategy that has successfully guided companies to Series A readiness, orchestrating market entry for new products across multiple regions worldwide, and helping established organizations modernize their digital footprint to secure foundational value streams. I excel at delivering maximum leverage with minimal resources.
My strategic approach is simple: I trade unnecessary meetings and corporate noise for deep, focused work. I use my unique position, operating asynchronously in the mountains, to synthesize complex challenges and design strategically resilient product systems that can sustain growth.
What I build: I am equal parts strategy and execution, able to perform all aspects of Product strategy, human-centric design, Product-led Growth, and ethical AI integration while also creating the organizational frameworks required for scaling innovation.
What They Say
Essential Strategic Partner
“We have grown 30% year-over-year for the last 3 years and Brian has been at the table every step of the way. I rely on Brian for no-nonsense, data-driven input on the biggest decisions we make as a company as much as his precise execution of technical detail.”
~ Robyn S., VP Business Development
Exceptional Breadth & Depth
“I can attest to his breadth and depth of experience. He is exceptionally well-rounded and versed in User Experience, UX Design, Engineering, Marketing Acquisition, and Retention Strategies.”
~ Amy B., President & COO
Leadership & Execution
“Brian is a gifted product leader, designer, and marketing professional. He is also an excellent problem solver. Brian has a calm, “can do” attitude and I’m always confident when Brian takes the lead position that the task will be completed on time and more importantly that it will be done right. I have never been disappointed in this regard.
Recently, I worked with Brian on a challenging “startup” initiative. The nature of a startup means people must be willing to take on new tasks that are outside their normal job description. Brian immediately took a leadership role and quickly gained the confidence of everyone on the team. Thanks to his great work; the project is on budget, is ahead of schedule and is gaining momentum.”
~ Tim F., CEO
Results Without the Costly Ad Spend
“Brian was instrumental in dramatically increasing our visibility and conversions… all without the additional expense of ‘paying’ for hits. Lots of providers say (or wish) they could do what Brian actually does.”
~ Greg K., Owner/Founder